Let’s be real—traditional accounting wasn’t built for the way MSPs run their businesses.
If you’ve ever looked at your P&L and thought, “Looks like I made money… so why is my bank account empty?” you’re not alone. This disconnect is something we hear all the time from MSP owners. Your business is growing, your clients are happy, but you’re still sweating payroll every other Friday. So what gives?
The problem isn’t you. The problem is the system.
Why the Old Way Doesn’t Work
Most accounting systems were designed for large corporations with CFOs, finance departments, and comfortable cash reserves. But as an MSP, you’re often running lean and fast. You’re juggling monthly recurring revenue (MRR), tools, techs, tickets—and you’re expected to understand your margins from a report you got three months ago? No wonder it feels disconnected.
Traditional accounting focuses on profit as what’s left over after everything else gets paid. But that model doesn’t prioritize you—the business owner. And it certainly doesn’t give you a real-time view of what you can safely spend. Even worse? It ignores cash flow, which is the lifeblood of every MSP.
How Profit First Changes the Game
At Go Figure Accounting, we offer a different approach—one that actually works for MSPs. Profit First flips the old-school equation and puts you first:
Sales – Profit = Expenses
This means you set aside profit before you spend a dime. Using dedicated bank accounts for Profit, Owner’s Pay, Taxes, and Operating Expenses, you give every dollar a job. That way, when money comes in, it’s already working toward your goals.
The beauty of this system is that MSPs are naturally set up to thrive with it. Your recurring revenue gives you predictability, which makes your allocations easy to manage and scale. And when you’re intentional with your money, you start seeing results fast.
Here are just a few of the wins we’ve seen from MSPs using Profit First:
- A clear plan to pay themselves what they’re worth
- No more tax season surprises
- Budgets that actually reflect how they operate
- Real profit, set aside every quarter (yes, in a real account!)
You Built This Business to Thrive
If you’re tired of feeling like your financials don’t reflect your hard work—or worse, like you’re still stuck in survival mode—it’s time to try something new.
Go Figure is a Profit First Mastery-Certified firm, and we specialize in helping MSPs find more money in their business. We know your business model, your pain points, and the tech behind it all. More importantly, we know how to make Profit First work for you.
Let’s turn that MRR into real, measurable success. Book a call with us today, and let’s map out a plan to make your money work as hard as you do.
