The accomplished owner of Go Figure Accounting—a certified Profit First Mastery firm. With an impressive track record spanning over 25 years in private and public accounting along the East Coast, Rachel has garnered recognition as one of fewer than 100 Mastery Certified accountants in the United States. Her expertise also extends to serving as a QuickBooks ProAdvisor for more than a decade.
Rachel has adeptly tailored Profit First principles at Go Figure Accounting to cater to the unique needs of modern optometry. With her practical wisdom and personal approach, Rachel is on a lifelong mission to empower clients. Her book stands as a testament to her unwavering commitment to enhancing business acumen within optometry practices and service-based enterprises.
Discover the secrets to financial mastery in optometry with Rachel Siegel’s book, “Profit First for Optometrists.”
Tailored for optometrists and those in the optometry field, this book is your roadmap to financial freedom and practice efficiency.
Unlock practical, industry-specific strategies to elevate your business and secure a prosperous future.
-Dr. Scott Colonna
We share Dr. Scott Colonna’s journey through the challenges of COVID-19, illustrating resilience and growth.
Despite the turmoil, Colonna’s businesses, including Westminster Eyecare Associates, GMC Properties, Mandalay Optical Labs, and Uppercut Consulting, navigated through furloughs and shutdowns, guided by strategic financial planning from Rachel Siegel at Go Figure.
This experience resulted in retaining 95% of employees and a deeper commitment to excellence.
Through Colonna’s story, we highlight the essence of continuous improvement and community impact. His philosophy centers on constant reinvention, identifying strengths, and fostering a positive work environment.
Praised by industry experts and practitioners alike, Rachel’s book is transforming practices across the nation.
“I’ve developed a more sustainable and profitable business model that has allowed my practice to thrive!”
“Siegel’s book is a valuable resource that promises to make a profound impact on your business.”
“I feel more confident in my financial decisions and have seen a noticeable improvement in my practice’s profitability!”
“Game-changer. The approach is practical and easy to understand, even for those with no financial background. With real-life examples and a step-by-step guide, this book helps you implement the Profit First system seamlessly.”
“It is nice to see a book that gives good advice on how to make sure you are doing well while growing a Business. I have recommended this to other small business owners besides Optometrists. You can apply it to any small business.”
Rachel Siegel wrote ‘Profit First for Optometrists’ to fill a crucial gap in financial education for optometry professionals. Her approach is not just theoretical; it’s born from real-life experiences and successes, making it an invaluable asset for every optometry practice.
Discover the transformative takeaways from ‘Profit First for Optometrists’:
Implementing Profit First: Understand how to apply this methodology specifically in an optometry practice for better financial management.
Practical Strategies: Gain insights into practical, actionable steps tailored for the optometry sector.
Expert Advice: Benefit from the combined wisdom of Rachel Siegel and Dr. Scott Colonna, offering a balanced perspective of financial management in optometry.
Real-Life Applications: Learn from real case studies demonstrating the successful application of these strategies in optometry practices.
Sustainable Growth: Find out how to achieve long-term financial stability and growth in your optometry practice.
This chapter delves into the fundamental motivations behind starting a business, emphasizing the importance of understanding your 'why' and the commitment needed to navigate the challenges of entrepreneurship.
Dr. Scott Colonna provides his insights on the optometry field, discussing the growing demand for optometric services and the opportunities this presents for professionals in the industry.
The chapter introduces the Profit First methodology, explaining how it can transform business practices by prioritizing profit, leading to more efficient and effective financial management.
This chapter introduces how the Profit First methodology can be specifically applied in the field of optometry, discussing its benefits and adaptation for optometrist practices.
Dr. Scott Colonna provides his perspective on the importance of understanding and acting on financial numbers in an optometry practice.
The chapter details the initial steps to implement Profit First, focusing on setting up and managing various bank accounts as per the methodology.
This chapter delves into how to determine and manage allocation percentages in the Profit First system for effective financial management.
Siegel discusses methods and metrics for assessing the financial health of an optometry practice.
Strategies and tips for laying a solid foundation for the success and growth of an optometry practice.
This chapter covers essential best practices and key financial terms every optometrist should know for effective business management.
Through the stories of three different optometry practices, this chapter illustrates diverse applications and outcomes of implementing Profit First.
Dr. Colonna emphasizes the human aspect of business, discussing the importance of leadership and empathy in practice management.
Siegel presents various critical decisions that optometrists face in their practice, offering guidance on making informed choices.
The concluding chapter reflects on the entire journey of implementing Profit First in optometry, summarizing key learnings and encouraging continued application of the principles for business success.
Yes! While specifically tailored for optometrists, the fundamental principles can benefit many other businesses.